Behavioural theoretical models are hypothetical constructs that aim to understand and explain people’s mental trains of thought (Diller 2008, p. 94). Behavioral theoretical aspects are used in the pricing approaches discussed in this paper to understand how...
Go into your Prestashop Back Office and click on the ADVANCED PARAMETERS -> Webservice Make sure following options must be yesEnable PrestaShop webserviceEnable CGI mode for PHP Click on Add new webservice key Click the Generate button to generate web service...
Step 1: Login to Shopify.com From there it is really easy, just follow these steps: From your Shopify admin, go to Apps.Click Manage private apps, near the bottom of the page. Click Create a new private app.In the App details section, enter a...
Global e-commerce studies are still talking about the phenomenon of the ‘boom in e-commerce’, with sales continuing to rise, new competitors constantly appearing on the market, and users becoming more agile in price comparisons. Just look at the research,...
Many companies spend so much time analyzing their internal processes that they forget the importance of being aware of competitor actions, action and price monitoring. This view helps to understand how companies are positioned in the market, how they behave at...
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