Especially self-employed people who are still in the early stages of their start-up are often uncertain how much they can charge for a certain service. As a rule, self-employed people in creative professions, in particular, sell themselves below value. Information on...
For a successful online shop you need to know about three things: Internal Shop Analytics – Ecommerce operators have tons of data at their disposal, ranging from online traffic to tourist travel and consumer buying. Nevertheless, there is an enormous amount of...
According to a study by eMarketer, global e-commerce sales already cracked the 1,000,000,000,000 USD mark a few years ago.1 More than 70% of all consumers in Germany are already shopping on the Internet.2 As in previous years, online trading continues to grow...
No other factor is as important in the purchasing behaviour of the customer as price. That is why systematic price monitoring is essential for successful retailers. With blackbee’s intelligent price monitoring, retailers can see on a daily basis which...
When placing an advertising campaign, the fundamental question is whether to a) stay with one media genre or b) mix several media genres. Option a) would have the advantage that you only have to create and pay for one type of advertising medium (ads or spots or...
Practically since ecommerce via the World Wide Web began, automated price monitoring tools have been used. The end customer has used price search engines and price comparison tools practically immediately in the B2C environment. Every online retailer knows what...
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